From AI-powered drug discovery to patient-centric platforms, Pharmaceutical Digital Health Innovation is finally transforming the pharmaceutical landscape at scale.
TL;DR:
- The top 25 biopharma companies account for 42% of global digital health partnerships, signalling a diffusion of innovation across the industry.
- 72% of digital health ventures collaborating with pharma use AI, driving efficiency in drug discovery and clinical trials.
- AstraZeneca leads in Strategic Fit, while Gilead Sciences tops Portfolio Strength in the 2024 Galen Growth Pharmaceutical Digital Health Innovation Index.
- Companies like Eli Lilly, Pfizer, and Astellas are redefining patient engagement with direct-to-patient platforms.
- The report underlines AI’s transformative role in addressing healthcare challenges and accelerating R&D timelines.
Call to Action: For a comprehensive analysis of pharmaceutical digital health innovation worldwide, download the 2024 Galen Growth Pharmaceutical Digital Health Innovation Index today.
Redefining Biopharma Innovation: A Data-Driven Analysis
As the pharmaceutical industry navigates one of its most transformative decades, integrating digital health has emerged as a cornerstone of innovation. The 2024 Galen Growth Pharmaceutical Digital Health Innovation Index provides a comprehensive overview of how leading biopharma companies leverage digital technologies to optimise operations, enhance patient outcomes, and reshape healthcare delivery.
Unlike past years, where experimentation with digital health technologies dominated, 2024 marks a shift toward execution, with biopharma giants focusing on measurable impact. AI and patient-centric platforms now dominate partnerships, with companies aligning innovation directly with core business strategies.
The Competitive Landscape: Leaders and Innovators
Galen Growth’s 2024 Pharmaceutical Digital Health Innovation Index

AstraZeneca and Gilead Sciences Lead the Way
AstraZeneca retained its #1 position for Strategic Fit, demonstrating unparalleled alignment between its digital health partnerships and core therapeutic priorities. The company has forged 40 partnerships over the past three years, with 78% focused on AI-powered solutions.
Meanwhile, Gilead Sciences claimed the top spot for Portfolio Strength, reflecting the maturity and clinical evidence of its ventures. Gilead’s partnerships focus on high-impact clusters such as Research Solutions, showcasing a deliberate strategy to address drug discovery and patient care simultaneously.
The Rise of Patient-Centric Models

The introduction of direct-to-patient platforms like Eli Lilly’s LillyDirect, Pfizer’s PfizerForAll, and Astellas’ DIGITIVA represents a paradigm shift in patient engagement. These platforms integrate telehealth, online pharmacies, and disease management tools, simplifying medication access and improving adherence.
In 2024, 36% of digital health partnerships focused on patient-centric solutions—a testament to the growing emphasis on personalised healthcare delivery.
Data-Driven Innovation: AI and the Future of Pharma
Harnessing Generative AI for R&D
Artificial intelligence is revolutionising drug development, with generative AI enabling faster identification of drug candidates and streamlining clinical trials. Over 72% of digital health ventures partnering with biopharma utilise AI, underscoring its critical role in reducing R&D costs and timelines.
Key data points from the report reveal:
• 28% of partnerships leveraging Generative AI target Research Solutions, facilitating advancements in molecular design and predictive analytics.
• Generative AI improves patient recruitment and real-time trial data analysis, enhancing trial success rates.

For more information about Generative AI in digital health, download Galen Growth’s report: Generative AI in Digital Health – Hype or Reality?
Methodology: An Objective Lens on Innovation
The 2024 Index evaluates biopharma companies based on two key metrics:
• Strategic Fit: Measures how effectively companies have integrated digital healthcare technology into their business models and alignment of venture portfolio therapeutic priorities.
• Portfolio Strength: Assesses the maturity, management quality, and clinical evidence of partnered ventures.
HealthTech Alpha’s proprietary data and analytics power the rankings, ensuring transparency and reliability. The inclusion criteria focus on ventures with a demonstrable impact, particularly in areas like AI, digital therapeutics, and patient engagement.
Industry Implications: Why This Matters
For Industry Leaders
The report signals a need for agility and focus. Early adopters who fail to refine strategies risk losing ground to nimble competitors leveraging AI and patient-centric models.
Read Pharmaceutical Digital Health Innovation, Powered by AI, for more insights.
For Investors
The data underscores the maturity of digital health ventures, offering a roadmap to identify high-impact investments with proven clinical strength.
Read Clinical Strength in Digital Health Innovation for more insights.
For Startups
Startups gain insight into pharma’s evolving priorities, helping them align solutions with industry needs to accelerate partnerships and scalability.
Read Pharma Innovation, Powered by AI for more insights.
The Road Ahead: Challenges and Opportunities
Patent cliffs loom large over the industry, with $45 billion in sales at risk by 2028 for some companies. Digital health partnerships in Research Solutions and Clinical Trials offer a lifeline, enabling cost reductions and innovation in drug development.
However, challenges persist. Regulatory scrutiny, especially for direct-to-patient platforms, demands robust compliance frameworks to balance innovation with patient safety.
Key Statistics and Charts from the Report:
1. AI Adoption: 72% of partnerships leverage AI, with GenAI dominating Research Solutions.
2. Therapeutic Focus: 40% of partnerships target Oncology, followed by Neurology (24%) and Cardiovascular Diseases (17%).
3. Geographic Distribution: 47% of partnerships involve U.S.-based ventures, with South Korea emerging as a key player at 11%.
4. Top Performers:
• Strategic Fit: AstraZeneca, Pfizer, and Eli Lilly.
• Portfolio Strength: Gilead Sciences, Otsuka Pharmaceutical, and J&J Innovative Medicine.
5. Patent Cliff Preparedness: Companies like Pfizer and BMS are prioritising digital partnerships to mitigate revenue loss.
For deeper insights, explore the full 2024 Galen Growth Pharmaceutical Digital Health Innovation Index.