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White Logo of Galen Growth Logo of Galen Growth
  • HealthTech Alpha
  • Advisory
    • Ecosystem Mapping
    • Competitive Benchmarking
    • Portfolio Evaluation
    • Next Generation Scouting
  • Our Work
  • Who We Help
    • Biopharma
    • Medical Device
    • Insurance
    • Health Systems
    • Investors
    • Startups
  • Research
    • Research
    • Blogs
    • The HealthTech 250
      • HealthTech 250 – 2026
      • HealthTech 250 – 2025
      • HealthTech 250 – 2023
      • HealthTech 250 – 2022
  • About Us
SUBSCRIBE

Market opportunity optimisation

Market opportunity optimisation

Vertical :

  • Pharmaceutical

Geography :
  • Global (South Korea, Spain, US, China, Brazil)

Solution:

  • Competitive Benchmarking
  • Ecosystem Mapping
  • Next Generation Scouting

Objective

A global pharma company specialized in women’s health wanted to analyse its priority markets in order to build the future roadmap of innovative solutions for women, starting from telemedicine.

Outcomes

In this engagement, we enabled our client:

  • to understand the maturity of the prioritized countries, their readiness by reviewing user groups (patients), primary therapeutic areas, bio-pharma partnerships. This led to market opportunity optimization
  • Scout for all the solutions in the specific markets
  • Expert interviews to understand business models

Key Results

Number of countries 5
Number of Key TAs analysed 5+
Number of ventures screened 319
Number of ventures shortlisted 20

Take The Next Step

Contact us to explore how your organisation can fast track its Digital Health strategy with Galen Growth

Galen Growth is the company behind HealthTech Alpha—the leading digital health intelligence platform.

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