PharmaceuticalCompetitive BenchmarkingStructured Intelligence ProgrammeUnited States

Tracking Competitor Moves to Support Global Franchise Strategy

How should we track competitor activity across obesity, diabetes and cardiovascular disease to support global strategic decisions?

Strategic question

How should we track competitor activity across obesity, diabetes and cardiovascular disease to support global strategic decisions?

How Galen Growth helped

From market signal to decision-ready evidence

Using HealthTech Alpha’s structured intelligence layer, Galen Growth tracked five priority competitors across the US, EU5, UK, China and adjacent markets over a 12-month programme. We delivered curated alerts, bespoke workspaces and bi-monthly executive decision memos to create a consistent view of competitor movement.

Outcomes

Leadership gained a traceable, source-grounded view of competitor activity across priority therapeutic areas and geographies, reducing fragmented signal and improving cross-franchise alignment.

Decision enabled: Enabled leadership to make faster, more defensible portfolio and competitive-response decisions across core franchise areas.

Key results

12 monthsIntelligence programme
5Competitors tracked
10+Priority markets covered

Our approach

A repeatable path to a defensible decision

1

Define

Clarify the strategic question, decision owner, market boundaries, and success criteria.

2

Map

Identify the relevant ventures, markets, competitors, partnerships, and evidence signals.

3

Assess

Evaluate maturity, traction, clinical relevance, commercial fit, and operational readiness.

4

Decide

Translate the evidence into a shortlist, benchmark, market view, or portfolio recommendation.